Significant Increase in Productivity through Reduced FTAs
Whenever a patient fails to show up for his or her appointment, you lose money or waste time. It is estimated that every FTA results in an average cost in terms of lost productivity of £50. TXTconnexions reminder service helps reduce FTAs in two important ways:
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It reminds the patient to actually attend their appointment. Each text message is stored on the patients’ mobile phone and thus acts as a constant reminder to them to attend.
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It prompts those unable to attend to contact your practice to cancel or rearrange. This gives you an opportunity to accommodate another patient who might otherwise have had to wait until another day. Therefore, waiting lists are reduced.
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At an average cost of £50 per FTA, a reduction of just one per day would result in productivity savings of £13,000pa.
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Enhanced Customer Service & Corporate Image
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With the vast majority of your patients owning a mobile phone, TXTconnexions text messaging service helps enhance both your customer service and your corporate image:
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Your administrative staff will spend far less time phoning and mailing patients, giving them more time to “meet and greet” patients.
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Text messages are less intrusive than a phone call. Professional business people do not want to be disturbed while in a meeting
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You can send bespoke patient notification or marketing messages any time you choose i.e. you can let patients know about a new procedure or even just wish them a Happy Birthday or Merry Christmas!
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Your practice is seen to use leading-edge technology. Companies using the latest technology tend to leave a very positive impression. This is particularly important in the healthcare industry.
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The “Sender Identification” on each message is branded with your hospital or surgery name, not an anonymous number. Examples include: “Dentist”, “Nice Smiles” or “BUPA”.
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